Job Title: Business Development Representative/ SDR
Company Name: Zenskar
Job Type: NonTechnical
No Of Openings: 6
CTC: 10 to 14 LPA
Location: Bengaluru
Experience: 15 Years
About Company:
Zenskar is building newage billing and pricing infrastructure for SaaS companies. As SaaS pricing evolves from vanilla subscriptionbased models to more granular usagebased models billing and pricing infrastructure needs to be completely reimagined.
Zenskar is founded by Apurv Bansal & Saurabh Agrawal who sold their previous startups to Snapdeal and Gaana respectively. They have experience at organizations such as Google Basepair Elevation Capital IIT Bombay IIT Delhi and Harvard Business School. We are funded by marquee global investors including Bessemer Venture Partners. We are building our founding team and are looking for folks who are excited about learning and meaningfully shaping the trajectory of an earlystage startup from Day 0 in its journey.
We re default alive: Go to Market @ Zenskar In order to succeed SaaS
companies need to innovate not only on product but also GTM (go to market). An innovative multipronged GTM approach is critical to stand out and attract customers. The good part is that we are building a painkiller as opposed to a vitamin which makes it much easier to sell and market. The pain is severe the product is the best in class and the market is huge it doesn t get better than this. We sell to the midmarket and enterprise with a high touch sales process. We are setting up bestinclass sales machinery to scalable and predictably drive revenue.
Job Description
We are building our founding team and are looking for folks who are excited to get their hands dirty in a 0 to 1
journey. If you are expecting a fully working playbook that you can execute upon Zenskar is probably not the right fit for you at this point. However if you are excited about creating the playbook from scratch and scaling the existing playbook we would love to hear from you. You will directly work with the founders.
Outbound sales is critical to generating meetings with qualified prospects. You will lay the foundation for and
execute upon our outbound sales strategy.
The primary objective is to generate leads and set up meetings with qualified prospects by optimizing our outbound sales machinery iterating on channels messaging ICP (ideal customer profile) tooling etc.
Outbound prospecting
- Find leads from databases (Apollo ZoomInfo Tracxn Clay Sales Navigator etc.)
- Reach out to them (manual automated) via different channels (email LinkedIn cold calling etc.) to generate new sales opportunities
- Identify the needs of prospects and build longterm trusting relationships with to qualify leads as sales opportunities
Iterate to maximize qualified meetings set up
- Experiment with different databases
- Experiment with messaging level of personalization length of sequences etc.
- Experiment with channels (email LinkedIn cold calls etc.)
- Experiment with different types of collateral
- Experiment with recipient being targeted industry persona intent signals etc.
- Loop in feedback from prospect responses to emails and cold calls to refine messaging further
Inbound followups
- Respond to inbound leads and automate follow up communication; iterate on messaging/channels to maximize conversion rate
Run custom campaigns
- e.g. writing to VCs for intros to their portfolio companies writing to conference attendees sing forums and job descriptions for relevant leads etc.
Owning the CRM
- Create and update leads set up pipelines email templates and automations. Fully utilize CRM capabilities to nurture leads and deliver timely and relevant content
Ideal Candidate
- 1 year of experience working as a business development representative (or other relevant roles) at a B2B SaaS company.
- Solid hustle and entrepreneurial mindset; Thrive under the uncertainty that comes with an early stage setup.
- Excellent written and oral communication skills.
- Experience working with CRM lead databases sales engagement tools ChatGPT etc
- Familiarity with CRM systems and proficiency in managing leads pipelines and automations
- Willingness to get your hands dirty and do the grunt work in the early days
- Strong first principles understanding of business fundamentals; Ability to empathize with the end user and understand their pain points; Ability to understand the product at a granular level
- Comfortable working late at night to ensure sufficient overlap with US prospects
- Selfdriven individual with high ownership and strong work ethic
- Ability to build manage and motivate a team
- Not taking yourself too seriously :)
Perks Benefits and Work Culture
- Fixed: INR 10 14 lacs
- Variable: Based on performance
- ESOPs (for full time roles)
Mandatory
- Strong Sales / Business Development profile from B2B SaaS background (BDR or SDR profiles)
- Mandatory (Experience 1) Must have 1 YOE in a Sales role for Tech / SaaS solutions
- Mandatory (Experience 2) Must have 1 YOE in Outbound sales for US / European markets
- Mandatory (Experience 3) Must have experience in Outbound cold calling / emailing for lead generation
- Mandatory (Core Skills 1) Must have worked on Prospecting tools (like Apollo ZoomInfo Tracxn Clay Sales Navigator etc.)
- Mandatory (Company) B2B Saas Companies only
- Mandatory (Education) Must be graduated after
- Mandatory (Age) Must not be more than 29 years old
- Open to work in US timings (4/5:00 PM 3:00 AM) to target the US market
- Target Companies Rippling zycus 6sense Browserstack Moengage Outplay Paperflite Revenuehero Rocketium Sprinto SuperOps Whatfix Lead Squared Interviewbit Kissflow
Preferred
- Preferred (Education) Graduates from a Tier 1 or Tier 2 college
- Preferred (Company) Early stage / MidSized Startup experience is highly preferred
b2b,saas,prospecting tools,outbound sales,lead generation,sales engagement tools,business development,crm management,communication skills,gtm