We seek a highly motivated and experienced Digital Marketing Lead to join our dynamic team. The successful candidate will be responsible for managing international clientrelated digital marketing projects developing and executing digital strategies and ensuring the successful delivery of marketing campaigns that drive results. This role requires a strategic thinker excellent project management skills and a deep understanding of various digital marketing channels.
Team Leadership:
- Lead mentor and manage a highperforming digital marketing team.
- Foster a collaborative and innovative team culture focused on achieving results.
Client Project Management:
- Oversee the planning execution and optimization of digital marketing campaigns for clients.
- Act as the main point of contact for highprofile clients ensuring clear communication and satisfaction with campaign performance.
- Collaborate with clients to define digital marketing objectives and develop tailored strategies to meet their specific needs.
- Execute and oversee the implementation of digital marketing campaigns across various channels such as SEO SEM social media email marketing and content marketing.
Digital Strategy Development:
- Develop and implement comprehensive digital marketing strategies aligned with client objectives.
- Stay updated on industry trends and emerging technologies to recommend innovative strategies.
Campaign Execution:
- Direct the execution of various digital marketing channels including but not limited to SEO SEM social media email marketing and content marketing.
- Ensure campaigns are aligned with client goals and deliver measurable results.
Analytics and Reporting:
- Utilize analytics tools to measure analyze and report on the performance of digital marketing campaigns.
- Provide regular updates and insights to clients on campaign progress and optimizations.
Budget Management:
- Manage digital marketing budgets for client projects optimizing spend for maximum ROI.
- Provide transparent budget reporting and ensure adherence to financial guidelines.
CrossFunctional Collaboration:
- Collaborate with internal teams including sales product development and creative to align digital marketing efforts with overall business objectives.
Client Retention:
- Build and maintain strong relationships with clients ensuring satisfaction and identifying opportunities for upselling additional services.
Requirements
- Proven experience 3 years in digital marketing with a focus on managing client projects. Strong leadership and team management skills.
- Bachelor s degree in Marketing Business or a related field.
- Experience with: Bing Ads Google Ads Facebook Advertising Instagram Advertising Pinterest Ads Twitter Ads Google/Adobe Analytics Clutch/Yelp.
- Experience with: Moz SEMrush AHRefs SpyFu and other related SEM/SEO tools.
- Indepth knowledge of various digital marketing channels and strategies.
- Excellent communication and clientfacing skills.
- Proficiency in digital marketing tools and analytics platforms.
- Demonstrated ability to drive results and meet or exceed KPIs.
Note: Bring forward DM case studies of past clients.
Benefits
What we offer:
- Competitive salary
- Fuel Allowance
- Monetary benefits include Profit sharing biannual Eid Bonuses Performance Bonuses EOBI Pension plan Paid leave compensation Loans and advance salary.
- Medical benefits: Family healthcare Including maternity Family OPD reimbursable Maternal/Paternal leaves.
- Inhouse recreational facilities: Outdoor sports area Billiards & Foosball table Xbox & Media Room Gym facility upcoming.
- Door to door transportation for female employees.
Other Information:
- Shift: Night
- Timings: 10:00 pm to 7:00 am
- Location: PECHS Block 06 Shahrah e Faisal Karachi.
- Days: Monday to Friday
- Employment Type: Fulltime
- Proven experience 3+ years in digital marketing, with a focus on managing client projects. - Strong leadership and team management skills. - Bachelor s degree in Marketing, Business, or a related field. - Experience with: Bing Ads, Google Ads, Facebook Advertising, Instagram Advertising, Pinterest Ads, Twitter Ads, Google/Adobe Analytics, Clutch/Yelp. - Experience with: Moz, SEMrush, AHRefs, SpyFu, and other related SEM/SEO tools. - In-depth knowledge of various digital marketing channels and strategies. - Excellent communication and client-facing skills. - Proficiency in digital marketing tools and analytics platforms. - Demonstrated ability to drive results and meet or exceed KPIs.
Education
Bachelor s degree in Marketing, Business, or a related field.