Loyalty Marketing Officer
Posted on :
09-12-2024
Employer Active
1 Vacancy
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Job Description
- Act as a single point of contact for management execution and optimization of the core communication vehicles of the privilege club including estatements email campaigns brochures and direct mailer utilizing key channel metrics to inform change and measure success.
- Assist in campaign delivery through web and email updates and handson production efforts of email and web to support timely delivery to market for loyalty marketing campaigns.
- Work closely with creative teams to develop asset suites that extend to support localized delivery and overall personalization of campaigns at all available touchpoints in order to deliver a sticky and positive customer interaction.
- Provide recommendation to identify the right audience for campaigns considering customer segmentation microsegmentation and loyalty lifecycle in an aim to deliver target oriented campaigns.
- Manage requests from regional teams to support integration of the loyalty proposition in regional materials and tactical campaigns.
- Support in cultivating successful partnership relationships through supporting the cocreation of a partnership marketing calendar as well as facilitating the delivery of the approved campaigns ensuring the partnership commitments are realized through successful and collaborative customer facing campaigns.
Employment Type
Full Time
Key Skills
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