Product Manager
Product Manager
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Job Description
Key Responsibilities
Strategic Planning
o Develop and execute brand strategies for the cardiac portfolio.
o Identify growth opportunities and establish shortterm and longterm business objectives.
o Marketing Campaigns
o Design and implement innovative marketing campaigns to drive brand awareness and market share.
o Create impactful promotional tools for the sales team and ensure their effective usage.
o Market Analysis
o Analyze market trends competition and customer needs to identify gaps and opportunities.
o Conduct regular field visits to understand customer and market dynamics.
o Team Collaboration
o Work closely with crossfunctional teams including sales medical affairs and supply chain.
o Provide training and support to the sales team to ensure successful execution of marketing strategies.
o Product Lifecycle Management
o Monitor the lifecycle of cardiac products including new launches and phaseout strategies.
o Ensure regulatory compliance and timely approvals for marketing activities.
o Budget Management
o Prepare and manage the marketing budget for the cardiac portfolio.
o Monitor expenditures and ROI of marketing campaigns.
o Leadership and Mentorship
o Lead mentor and guide product managers in the team.
o Foster a culture of innovation and continuous learning within the team.
Skills:
Strong analytical and strategic thinking abilities.
Excellent communication and interpersonal skills.
Proficiency in data interpretation and decisionmaking.
Key Competencies
Leadership and team management.
Indepth knowledge of the cardiac therapeutic area.
Creativity in developing marketing strategies.
Ability to manage multiple priorities in a fastpaced environment.
Education: Bachelors degree in pharmacy/Life Sciences; MBA/PGDM in Pharma Marketing or Marketing is preferred.
Experience: Good years in pharmaceutical marketing with at least 3 7 years of experience in the respective cardio/Oncology/ Nephrology segment.
Employment Type
Full Time
