Senior Specialist Marketing Campaign
Senior Specialist Marketing Campaign
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
We are seeking for a Senior Specialist Marketing Campaign for our client a market leader in the consumer business space. He/she will oversee retention and acquisition marketing campaigns & is expected to be famailiar with SQL & Tableau. Should you be a trailbrazer with a knack for creativitiy & is ready to make an impact in a dyanmic organization where employees voices are highly valued do apply in the link below.
Responsibilities
- Lead the development of comprehensive marketing campaigns from concept to execution ensuring alignment with business goals and target audiences.
- Collaborate with senior leadership to define key performance indicators (KPIs) and campaign objectives.
- Drive market research and audience segmentation to inform campaign strategy and content creation.
- Oversee the endtoend execution of marketing campaigns across multiple channels (digital email social media events etc.).
- Ensure timely delivery of campaign assets and materials working closely with internal teams and external partners
- Monitor campaign performance in real time identifying optimization opportunities and making adjustments to maximize effectiveness.
- Work closely with the creative content digital and analytics teams to develop engaging campaign assets that resonate with target audiences.
- Partner with the sales and product teams to ensure campaigns are aligned with product launches and sales initiatives.
- Coordinate with external agencies and vendors to support the successful execution of largescale campaigns.
- Analyze campaign data and performance metrics to provide actionable insights and recommendations for future campaigns through postmortem analysis
- Generate regular reports on campaign performance highlighting successes challenges and areas for improvement.
- Ensure the continuous testing of new strategies and tactics to improve ROI.
Requirements
- Bachelor’s degree in Marketing Business or related field.
- Minimum 5 years of experience in consumer marketing with at least 2 years in a campaign management role.
- Proven experience in creating and executing successful multichannel marketing campaigns.
- Strong knowledge of digital marketing platforms (Google Analytics SEO SEM SQL) and experience with Tableau.
- Strong project management skills with the ability to handle multiple campaigns and deadlines simultaneously.
- Excellent communication skills both written and verbal with the ability to present complex ideas clearly to different stakeholders.
- Datadriven mindset with the ability to interpret analytics and adjust campaigns for optimal results.
Skills
Marketing, Sales Initiatives, Marketing Campaigns, Digital Marketing, Management Skill, Insight, Digital Marketing Platforms, Google Analytics, Leadership, Excel, Communication Skill, Seo, Project Management Skill, Sql, Project Management
Employment Type
Full Time
