Job Description: Digital Marketing Director
Position: Digital Marketing Manager
Location: Remote
Time Zone: Requires significant overlap with U.S. working hours (95 PM EST)
Employment Type: Full Time
Experience: 510 years
Salary Range: $2500 $3750 per month
Industry: Crypto & Digital Assets Accounting Software as a Service (SaaS)
About Us
We are a fullservice certified public accounting and consulting firm specializing in the cryptocurrency and digital asset industry with a global client base spanning five continents. We have established ourselves as a leader in the space by advancing standards for Proof of Reserves enhancing transparency in the digital asset ecosystem.
Job Overview
We’re looking for an experienced Digital Marketing Director with expertise in cryptocurrency and accounting/audit sectors. This role will drive brand visibility customer engagement and lead generation through comprehensive digital marketing strategies. We are looking for a wellrounded marketer comfortable spearheading initiatives and making a tangible impact.
Roles & Responsibilities
1. Marketing Project Management
- Oversee and manage marketing campaigns across services and products.
- Coordinate with internal teams and manage external vendors to ensure timely project delivery.
2. Social Media Management
- Develop and execute social media strategies on platforms like Twitter LinkedIn and other emerging channels.
- Engage with the crypto community staying updated on trends and discussions.
3. Video Content Creation & Management
- Lead video content strategy and production on YouTube River FM and similar platforms.
- Collaborate with content creators to produce highquality engaging video content.
4. Email Marketing
- Design and implement email marketing campaigns to engage subscribers and nurture leads.
- Analyze campaign performance metrics and refine strategies accordingly.
5. Ad Strategy
- Develop and manage digital ad campaigns across paid search display ads and social media ads.
- Optimize ad performance to maximize ROI.
6. Content Strategy
- Lead content planning and production including blogs articles white papers and case studies.
- Ensure content aligns with brand voice and business objectives.
7. Testimonial & Blog Management
- Curate customer testimonials for marketing.
- Oversee the company blog ensuring relevant and regular updates.
8. Website Upkeep and Management
- Maintain website accuracy SEO performance and user experience.
- Collaborate with developers and designers on site improvements.
9. SEO Management
- Collaborate with vendors to enhance website rankings and visibility.
Requirements
- Experience: 510 years in digital marketing ideally in the crypto and digital asset space.
- Skills: Proficiency in project management social media video content email marketing tools and SEO.
- Passion: Strong interest and knowledge of crypto and digital assets.
- Preferred Tools: Notion Excel YouTube Twitter LinkedIn Google Riverside.FM Microsoft Suite.
- Location: Ability to work in time zones that significantly overlap with U.S. time zones.
Why Join Us
Joining our team offers an exciting opportunity to work in a dynamic industry with a company at the forefront of digital asset accounting. We offer:
- Equity Ownership: Receive equity and share in our financial success.
- Growth Opportunities: We encourage diverse roles across business development marketing and leadership.
- Industry Impact: Help shape the narrative for pioneering projects like Proof of Reserves audits.
- RemoteFirst Flexibility: Embrace flexible working from anywhere.
- Transparent GrowthFocused Culture: Direct access to leadership and a missiondriven environment where you can make a real impact.
If you’re passionate about digital marketing and crypto and ready to grow with a forwardthinking company we’d love to hear from you!