Media Buyer Facebook Instagram Ad Specialist - Latin America
Media Buyer Facebook Instagram Ad Specialist - Latin America
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Job Description
Job Title: Media Buyer (Facebook & Instagram Ad Specialist)
Working Hours: 8am5pm EST
Salary Range: $1300 $1800 (up to $2000 for candidates who meet all requirements and possess extensive experience. The final salary will be determined based on the candidate's qualifications and experience at the client's discretion).
Overview:
Our client is seeking a talented and experienced Media Buyer to join their remote team. In this role you will manage Facebook and Instagram ad campaigns for clients working closely with the creative team to develop innovative ad strategies. You will be responsible for launching optimizing and scaling campaigns to deliver the best possible results. We’re looking for someone who is a team player resultsdriven and passionate about Meta ad platforms. If you have a strong understanding of Facebook Ads Manager and can deliver effective ad campaigns we’d love to hear from you!
Key Responsibilities:
- Manage endtoend Facebook and Instagram ad campaigns including strategy implementation and performance tracking.
- Collaborate with the Ad Creative Specialist to generate new ad ideas and optimize creatives.
- Conduct audience research and segmentation to maximize ad effectiveness.
- Launch monitor and scale campaigns to achieve client KPIs.
- Perform daily performance analysis and adjustments to optimize campaigns.
- Provide daily reports on campaign performance and attend weekly checkin meetings.
- Stay updated on the latest trends and best practices in digital advertising.
Requirements:
- Minimum of 3 years of proven experience as a Media Buyer managing Facebook and Instagram ad campaigns.
- Proficient in Meta (Facebook) Ads Manager and related tools.
- Ability to analyze campaign data and make informed optimization decisions.
- Strong communication skills and ability to work in a remote team environment.
- Must be detailoriented and able to manage multiple campaigns and clients simultaneously.
- Team player with a willingness to collaborate and provide input on creative strategies.
Preferred Qualifications:
- Previous experience working with a creative team.
- Understanding of ad funnels and direct response marketing.
- Experience with reporting tools and analyzing performance metrics.
- Experience making ad creative in Canva and writing copy/captions for ads is a plus
Employment Type
Remote
Company Industry
Key Skills
- Quality Assurance
- Client Relation
- Target Audience
- Media Planning
- Trend Analysis
- Market Research
- Email Campaigns
- Social Channels
- Campaign Management
- Client Service
- Current Events
- News Stories
- Powerpoint
- Data Analysis
- Analytics
