drjobs Head of Product Strategy Marketing

Head of Product Strategy Marketing

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1 Vacancy
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Job Location drjobs

Sofia - Bulgaria

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

For 20 years Easy Consult has been a trusted partner for domestic and international clients delivering tailor made HR solutions and consulting. Striving to be a market leader we are always on the look for the latest trends staying true to our mission of building long lasting relationships with our clients candidates and employees.

During the last couple of years we have built specialized recruitment teams developed expertise and streamlined our services to accommodate the industry specific needs of the following economic sectors: BPO; ICT; Sales Marketing & Administration; Logistics & Transportation; Finance & Banking; Manufacturing & Engineering;

On behalf of one of our clientsa leader in banking industrywe are currently looking for a Head of Product Strategy Marketing to join their team.

What Youll do:

  • Support SVP Marketing in securing smooth business functioning and building growth projects;
  • Conduct research and analyze data to provide business insights translating them into actionable strategies that support key performance indicators (KPIs);
  • Manage marketing strategies across various ecosystems with a primary focus on the Merchant ecosystem ensuring alignment with overall business goals;
  • Lead and contribute to strategic projects fostering innovation and enhancing operational efficiency in marketing and business operations;
  • Plan execute and report on diverse campaigns including influencer TV and merchantled initiatives across various platforms;
  • Collaborate with internal and external stakeholders to ensure marketing strategies are aligned with business objectives and drive growth;
  • Lead and mentor a team of product marketing professionals fostering a highperformance culture and ensuring team development;
  • Oversee legal documentation for tenders campaigns and partnerships ensuring compliance and smooth operations;
  • Analyze market trends manage campaign budgets and evaluate the effectiveness of marketing efforts to improve outcomes;
  • Support crossfunctional teams in the production of marketing merchandise and POS materials;
  • Conduct performance assessments including mystery shopping to identify areas for improvement and ensure client satisfaction.

What youll need to succeed:

  • Bachelors degree in Marketing Communications Business Administration or a related field;
  • 3 years of relevant work experience;
  • Proven ability to conduct research perform data analysis and connect insights to business KPIs;
  • Handson experience in B2B or B2B2C marketing (experience in retail is a plus);
  • Experience leading and mentoring teams;
  • Familiarity with digital marketing concepts and tools;
  • Strong project management skills with a focus on prioritization and fastpaced delivery;
  • Proficiency in Excel and other data analysis tools;
  • Fluency in English both written and verbal;
  • Strategic mindset with the ability to connect insights to measurable business outcomes;
  • Passion for operational excellence and delivering results that impact business growth.

What we offer:

  • Engage in exciting and meaningful work;
  • Get recognition for your work and attitude;
  • Become part of a large friendly and supportive team;
  • Get additional private health insurance;
  • Receive special prices for multisport card and multiple retailers;
  • Obtain preferential prices for banking products.

Our services are free of charge for candidates. All applications will be treated in strict confidentiality. Easy Consult Recruitment and Employment activities are based on a Recruitment license 2339/ 30.08.2017.

Employment Type

Full Time

Company Industry

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