This is a remote position.
Work Schedule: Monday to Friday 9am 6pm Melbourne(7:00 AM 4:00 PM Manila Time) (flexible within clients business hours)
Role Overview:
We are seeking a dynamic and resultsdriven Marketing Manager to join our dental business team. This
pivotal role is designed for a professional who can develop coordinate and execute a comprehensive
marketing strategy aimed at increasing new patient numbers and attracting more cosmetic dental
patients. The Marketing Manager will work closely with our marketing assistant to implement multi
channel marketing initiatives that drive revenue and enhance our brand presence.
Key Responsibilities:
1. Develop Marketing Strategy:
Craft and implement a robust marketing strategy that aligns with business goals.
Focus on increasing new patient numbers and attracting cosmetic dental patients.
2. Coordinate and Execute Marketing Plans:
Oversee the execution of marketing strategies and plans.
Work closely with the marketing assistant to ensure seamless implementation of campaigns.
3. MultiChannel Marketing:
Utilize various marketing channels (digital social media print etc.) to reach target audiences.
Ensure brand consistency across all channels.
4. Drive Revenue Growth:
Create and execute compelling marketing campaigns that lead to increased patient numbers.
Analyze campaign performance and adjust strategies to maximize results.
5. Project Coordination:
Manage marketing projects from inception to completion.
Develop and maintain a calendar of marketing events and ensure timely execution.
6. Automated Marketing Campaigns:
Design and implement automated marketing and nurturing campaigns. Using software such as
podium.
Use CRM tools and marketing automation platforms to streamline processes.
7. Performance Metrics:
Set and monitor clear KPIs for marketing initiatives.
Focus on metrics related to new patient acquisition and cosmetic dental services uptake.
8. Branding:
Enhance brand awareness and reputation through strategic branding efforts.
Ensure all marketing materials reflect the brand s identity and values.
9. Collaboration:
Work collaboratively with other departments to ensure cohesive marketing efforts.
Engage with external partners and agencies as needed. Create accountability and expectation dealing
with our external SEO google ads partners.
Ideal Candidate:
Proven experience in multichannel marketing and branding.
Strong track record of driving marketing results and achieving revenue goals.
Excellent project management skills with the ability to manage multiple initiatives simultaneously.
Proficiency in marketing automation tools and CRM systems.
Creative and strategic thinker with the ability to innovate and improve marketing efforts.
Excellent communication and interpersonal skills.
Key Performance Indicators (KPIs):
Increase in new patient numbers.
Growth in cosmetic dental patient segment.
Successful execution of the marketing event calendar.
Effective implementation of automated marketing campaigns.
Achievement of revenue targets related to marketing activities.
Join our team and play a crucial role in transforming our marketing efforts to drive significant business
growth and patient engagement. If you are passionate about marketing and have a proven ability to
deliver results we would love to hear from you.
Independent Contractor Perks
- Permanent work from home
- Immediate hiring
- Steady freelance job