Communications Officer

Roles and responsibilities

We are on the lookout for a dynamic and culturally savvy Communications Officer to enhance our brand visibility and effectively convey our mission, values, and services to a diverse audience within the MENA region. The ideal candidate will have a strong background in investor relations, outstanding presentation and communication abilities, and a proven track record in managing various communication channels.

Key Responsibilities:

1. Corporate and Internal Communications: You will be responsible for developing and executing integrated messaging strategies that align with our brand across all platforms. This will ensure that our communications reflect a cohesive narrative that resonates with stakeholders.

2. Media Relations: Your role will involve building and nurturing relationships with media representatives and other stakeholders, significantly enhancing our brand's presence and reputation throughout the MENA region.

3. Social Media Strategy: You will lead initiatives to boost engagement and expand our audience on platforms such as LinkedIn, employing targeted social media tactics to drive our message effectively.

4. Internal Coordination: Ensuring consistency and clarity in internal communications is essential. You will work closely with teams and stakeholders to maintain a unified communication approach.

5. Campaign Analysis: You will monitor and analyze communication campaigns, reporting on their performance to refine strategies and improve outreach efforts continuously.

6. Cross-Functional Collaboration: Collaborating with various departments will be a key part of your role, helping to communicate projects and initiatives effectively across the organization.

7. Event Organisation: You will plan and take part in events, such as conferences and workshops, to promote our brand while ensuring cohesive communication before, during, and after these events.

8. Content Creation: Drafting and editing a variety of communications, including social media posts, newsletters, reports, and promotional materials, will be crucial for maintaining our brand voice.

9. Senior Management Advising: Providing insights on communication trends and emerging opportunities will be part of your responsibilities, offering strategic advice to CxO leadership on communication directions.

Desired candidate profile

Qualifications:

• Education: A Bachelor’s degree in Communications, Public Relations, Marketing, or a related discipline is required.
• Experience: A minimum of 5 years in a communications role with demonstrable expertise in developing strategies and managing digital communications.

Skills:

• Proficiency in English is mandatory, while French and Arabic language skills are advantageous.
• Experience with loyalty platforms or POS systems is preferred.
• Exceptional written and verbal communication skills, especially at the executive level, are essential.
• Proven ability to implement communication strategies and handle multiple projects simultaneously.
• Familiarity with digital marketing and social media management is required.
• Strong organizational and analytical skills, coupled with a proactive approach to measuring campaign effectiveness, will set you apart.

If you are passionate about strategic communication and ready to make an impact in the MENA region, we encourage you to apply for this exciting opportunity.