Sr Product Marketing Manager

About us

Signaturit Group is a leading SaaS software company specializing in LegalTech. We are the European champions of unified digital transaction management helping hundreds of thousands of clients in 180 countries authenticate and manage their digital identity handle client onboarding and KYC (Know Your Customer) electronically sign documents and securely archive critical transactions.

In France you may know us as Universign (for electronic signatures) and VIALINK (for client onboarding and KYC).

Today more than 400 experts and passionate professionals based in Paris Barcelona Valencia and Madrid are working every day towards our shared success.

Context Overview

At Vialink now part of the Signaturit Group our mission is to simplify and secure our clients digital journeys. We automate and secure critical client interactions such as onboarding customer verification and contract signing. As part of a scaleup in the RegTech space we develop SaaS solutions specialized in digital identity security electronic signatures and fraud prevention. Our Vialink 360 platform enables businesses to enhance their client experience with solutions in:

Electronic Signature: digitization and automation of signing processes

KYC & ID Verification: online identity and document verification with AI and machine learning

What you will do at Signaturit

As a Product Marketing Manager you will be responsible for developing the entire Sales Play related to client onboarding and KYC. This will involve staying on top of market trends (analysts competitors technology) and listening closely to the needs expressed by our customers. Your goal will be to build and share a GoToMarket strategy with the right priorities repeatable and applicable across different vertical markets.

Ultimately you will significantly contribute to revenue generation whether from new logos or existing clients and your areas of responsibilities will be the following ones;

• Market Analysis: Through various channels including technology watch via analysts (primarily Gartner and Forrester as well as smaller analysts) and regular competitive analysis.
• Solution Positioning: Define the value proposition identify relevant use cases and develop Unique Selling Points.
• Product/Feature Launch: Define target markets build enablement content and handle internal communications.
• Sales Cycle Improvement: Build sales arguments from customer and prospect interviews (winloss analysis) and create sales tools such as ROI/TCO calculators.
• Demand Generation: Actively contribute to developing demand generation campaigns by targeting personas defining key messages and creating external content in collaboration with the Content Marketing team.
• Product & Solution Documentation: Write product and solution documentation for the market.
• Voice of Customers: Manage NPS programs and client testimonials.

What we believe should contribute to your success in this context

• 58 years of experience in a similar role ideally in client onboarding KYC or LegalTech.
• Previous experience as a product manager is a plus.
• Strong understanding of market dynamics and product lifecycle management.
• Excellent storytelling abilities.
• Strong writing skills in both French and English (Spanish is a plus).
• Fluency in English is required to thrive in an international environment.
• Strong communication skills both internally and externally.
• Excellent project management and prioritysetting abilities.
• A problemsolving mindset with a strong results orientation.

Interview process (indicative may require additional stages if required)

• HR Discovery Call (30 min)
• 1st interview with our business (direct report)
• Business case
• 2nd interview with our business & business case feedback
• Reference check

Why Join Us

• Flexible hybrid work set up
• Flexible working hours
• Health Insurance
• Meal Vouchers (Ticket restaurants)
• Language classes offered in English or French.
• Access to specialized technical training platforms.
• Celebrate your birthday with a day off.

Join Our Vision

Be part of Signaturit Groups journey to revolutionize digital transactions across Europe and beyond. We are excited to welcome fresh talent who are eager to make a meaningful impact in the digital world.

For more information explore our website and discover how you can contribute to our mission.