User Acquisition Manager - Mobile

User Acquisition Manager Mobile

First things first if you are looking for a fully remote role with flexible hours unlimited time off and are based somewhere in Europe or Asia read on.

About BlueThrone

Our Expertise: We specialise in turning underperforming apps into market leaders with over 50 million downloads.

Our Mission: Elevate iOS and Android applications to new heights. Weve organically achieved an impressive $10M ARR in just 30 months showcasing sustainable growth and innovation.

Our Team: A bunch of tech entrepreneurs and mobile marketing experts we excel in an environment that values agility growth flexibility creativity and measurable results.

At BlueThrone your career is more than a job. Itsa path to excellence within an innovative and highperforming culture.

Youll love it here if:

• You prefer flexible hoursand the ability to work anywhere.

• You are naturally curious and eager to make an impact for both users and the business.

• You enjoy wearing multiple hats we value experts but appreciate jacks of all trades.

• You thrive in a dramafree calm and systematic problemsolving environment.

• You love challenges and are always ready to roll up your sleeves.

• You believe in working smarter not harder prioritising productivity and quality over punching the clock.

• Above all you follow your passion and have fun while doing it.

About Our Monitezation Team

At BlueThrone we specialize in acquiring and scaling extraordinary mobile apps to help them reach their full potential. Our story began with a strong foundation in monetization using our proprietary technology to maximize app growth and revenue. Today were an established tech company but our growth engine is still driven by our innovative Monetization Teama crossfunctional commando team that plays a key role across our portfolio of apps. This teams expertise in growth and monetization is the empowering force behind our success as we continue to expand our portfolio currently consisting of 3 apps and growing rapidly.

The Monetization Team at BlueThrone combines product marketing design and data expertise to create and execute datadriven strategies that deliver scalable success. As part of this team you will have the opportunity to work on diverse mobile apps collaborating across functions to drive real impact on growth and profitability. Growth and monetization are at the heart of everything we do.

Your mission

We are looking for a highly skilled Mobile User Acquisition Manager to join our Monetization Team. In this role you will take full ownership of user acquisition campaigns across various platforms ensuring that we attract highquality users at the lowest possible cost. You will manage campaigns across our expanding portfolio of mobile apps working in close partnership with marketing product and data teams to develop strategies that fuel longterm growth.

Youll be at the forefront of our app scaling efforts using datadriven insights to optimize campaigns test new ideas and ensure we are consistently maximizing Return on Ad Spend (ROAS) and keeping Cost Per Install (CPI) as efficient as possible.

What youll be doing

Develop and Execute User Acquisition Campaigns: Plan execute and optimize mobile user acquisition campaigns across platforms such as Facebook Google TikTok and Apple Store.

Analyze and Optimize Campaigns: Dive into data using tools like SQL MetaBase and Excel to analyze performance and continuously optimize targeting creatives and bidding strategies.

CrossFunctional Collaboration: Work closely with the Monetization Teamincluding product managers designers and data scientiststo ensure acquisition strategies align with product growth goals.

Experiment and Test: Conduct A/B testing on creatives landing pages and audience segments to drive improved performance across user acquisition channels.

MultiApp Campaign Management: Oversee and optimize multiple campaigns across different apps ensuring effective multitasking and attention to each apps unique strategy.

App Store Optimization (ASO): Implement and track strategies to improve app visibility rankings and conversion rates in the app stores.

Report and Improve: Monitor and report on key metrics such as CPI ROAS LTV and user retention while managing campaign budgets and pacing to maximize efficiency.

What youll need to succeed

23 years of experience in mobile user acquisition with proven success managing campaigns on platforms like Facebook Google TikTok and Apple Store.

Strong analytical skills with experience in SQL MetaBase and Excel to derive insights and drive campaign performance.

Deep knowledge of mobile marketing metrics: including Cost Per Install (CPI) Cost Per Acquisition (CPA) Return on Ad Spend (ROAS) and Lifetime Value (LTV).

Experience with mobile SDKs or attribution tools (e.g. Firebase Adjust Appsflyer) to track user behavior and optimize campaigns.

A track record of crossfunctional collaboration partnering with marketing product design and data teams to align strategies and deliver results.

Selfdiscipline and leadership: Ability to work independently lead projects and manage multiple campaigns with precision.

Creative problemsolving skills with a passion for experimentation and continuous optimization.

Bonus points

Experience working with ad networks such as Mintegral Unity AppLovin and Moloco.

Experience in growth channels like influencer marketing email marketing content marketing or SEO.

Background in app marketing for gaming music or dating verticals.

The interview process

1. First round: Connect with our people team for a mutual introduction to see if were a good fit (30 minutes).
2. Second round: Meet our VP of Growththe HiringManagerto discuss your background and experience(30 minutes).
3. Technical Interview:Meet our Product Analyst demonstrate your analytical abilities (45 minutes)
   
4. Final round:Meet our CEO & Cofounder focus on your UAstrategies designing campaigns based on data driven insights youve gained. (45 minutes).

On average our process takes about 46 weeks. Speed is as important to us as it is to you.

Equal opportunities for everyone
We prioritise diversity and inclusion to represent our vibrant and diverse community. We are committed to fostering an environment where everyone can do their best work. We strongly encourage applicants of all backgrounds. We consider all candidates regardless of age ethnicity religion sexual orientation gender identity family or parental status national origin veteran status neurodiversity or disability.

Please let us know if you need reasonable adjustments at any point in the application or interview process.