Media Buyer

Roles and responsibilities

We are seeking a talented and experiencedMedia Buyerto join our dynamic digital marketing team. The ideal candidate will have a strong understanding of digital advertising platforms and a proven track record of successful media buying campaigns. This role will involve planning, executing, and optimizing media buying strategies to achieve our marketing objectives.

• Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.
• Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience.
• Sourcing and presenting audience data and advertising proposals to clients for feedback.
• Proofreading advertising material before launching campaigns.
• Coordinating and overseeing the development and launch of campaigns.
• Negotiating with advertising sales agents to ensure the most cost-effective deal structures.
• Managing budgets and monitoring campaigns costs and ROI metrics.
• Tracking and presenting campaign data such as views, click-throughs rates, engagements, and customer conversion rates.
• Building and maintaining a network of advertising agents and broadcasting networks.
• Monitoring audience and media trends, practices, and new technologies.
• Researching and evaluating market data.
• Overseeing campaign budgets and negotiating costs for features such as advertising room and social media campaigns.
• Supervising the implementation of media campaigns.
• Identifying target audiences and analyzing their behavior, characteristics, and routines.
• Choosing the best media outlet combination for different campaigns.
• Preparing and presenting campaign proposals to clients.
• Monitoring media trends of all channels, including magazines, blogs, and television.
• Assessing the success of media advertising plans and campaigns.
• Proofreading all advertisements and marketing campaigns before release.

Desired candidate profile

• Bachelor's degree in Marketing, Advertising, or a related field.
• Proven 3 years experience as a Media Buyer or in a similar role.
• Strong understanding of digital advertising platforms (e.g., Google Ads, Facebook

Ads, LinkedIn Ads).

• Proficiency in using media buying tools and analytics software.
• Excellent analytical skills and ability to interpret data to optimize campaigns.
• Strong negotiation and communication skills.
• Attention to detail and ability to manage multiple projects simultaneously
• Proficiency in English is a must

• Benefits:

• Flexible Working Hours 9 to 5 or 10 to 6
• Social & Medical Insurance
• Dynamic Working Environment
• Learning Opportunities

• Location:5th Settlement

• Bachelor's degree in advertising, marketing, communications, or similar.
• Minimum of three years of experience as a media buyer or similar.
• Good understanding of media analytics tools such as Videoma, Cision, Nielsen, and Google Analytics.
• Strong computer skills with programs such as MS Office, Google Suite, and Facebook Business Manager.
• Experience in a variety of advertising mediums including print, radio, television, film, and social media.
• Excellent financial skills and the ability to manage large budgets.
• The ability to collaborate with others and work as part of a team.
• Exceptional organizational and project management skills.
• Strong communication and networking abilities.
• Excellent interpersonal and negotiation skills.