Location: OfficeBased or Remote (UK or Spain) Contract: FixedTerm 1 Year Contract Reports to: Managing Director

The Role

Are you ready to lead the charge in a brandnew role We are excited to announce an opportunity for a Digital Sales and Marketing Executive to join our team and spearhead the launch of Willow360 our innovative cloudbased workflow management solution for B2B businesses. This position reports directly to the Managing Director offering a unique chance to shape and drive the success of a cuttingedge product from the ground up.

As the Digital Sales and Marketing Executive you will be responsible for driving new business development working with Marketing to create and execute digital marketing campaigns and converting leads into paying clients. This role will have full ownership of Willow360s online marketing strategy.

Job Responsibilities

1. Campaign Creation and Execution: Take full ownership of planning creating and executing digital marketing campaigns across multiple channels (social media email web) to promote Willow360 to the B2B market.
2. New Business Development: Proactively seeking and identifying new B2B opportunities by targeting relevant businesses through online outreach and digital campaigns.
3. Content Development: Develop marketing content and digital assets ensuring consistency with company branding and communication guidelines.
4. Collaboration with Marketing: Work closely with the development and marketing teams to refine campaign strategies optimize messaging and improve lead quality.
5. Sales Conversion: Convert leads into clients by showcasing Willow360s value through digital content.
6. Data Management: Track and analyse sales metrics and performance indicators providing regular reports to management
7. Market Insights and Strategy: Provide ongoing feedback from the market including customer needs competitor activity and product improvement suggestions.
8. Leadership and Expansion: Should Willow360 prove successful this role may expand into managing a small team to further develop and grow the products market presence.

Required Skills and Experience

1. Experience in Sales and Digital Marketing: At least 2 years of experience in both B2B software sales and digital marketing with a proven ability to create and execute successful marketing campaigns.
2. Content Creation Expertise: Ability to create engaging digital content and marketing materials.
3. Business Development: Strong background in business development with experience in identifying new market opportunities.
4. Project Management and Leadership: Experience managing projects and teams is a plus as this role may grow into a leadership position based on product success.
5. SelfMotivated and ResultsOriented: Demonstrate the ability to work independently and take ownership of campaigns. Excel in delivering measurable results with a particular focus on conversion rate optimization (CRO).
6. Collaboration and Communication Skills: Excellent communication skills with the ability to work closely with the development and marketing teams and other departments to ensure consistent messaging.

What We Offer

1. Competitive compensation package.
2. Opportunity to shape and grow a new product within a dynamic company.
3. Supportive and collaborative work environment.

About iTS Group

iTS Group is an independently run global software company established in 1988 with headquarters in Harrow London UK. We have operations throughout Europe Australia and North America serving customers across five continents.

iTS Group is ISO 9001:2015 and ISO/IECaccredited recognized for our Quality Management Systems and Information Security Management Systems.

Our Values

1. Customer Focused: We go the extra mile to ensure customer satisfaction
2. Flexible & Loyal: We invest in longterm relationships
3. International Team with a Family Spirit: We provide a great place to work valuing and inspiring our team

Why You Should Join Us:

This is an exciting opportunity to drive the success of a new product and take full ownership of both sales and digital marketing efforts. You will have the chance to make a direct impact on Willow360s market growth and potentially lead a team as the business develops.

How to Apply