SEO Content Specialist mwd
SEO Content Specialist mwd
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Job Description
Location: Karlsruhe or Munich (both possible)
Travel Requirements: None
Remote Work: Hybrid Up to 12 days home office possible.
Languages: Deutsch (C1) Englisch (B1)
Personality Traits:
*Proactive & Independent: Ability to work autonomously while being part of a small team.
*Creative: Willingness to think creatively and contribute new ideas.
*TeamOriented: Excellent team collaboration skills with a positive supportive attitude.
*Analytical: Strong attention to detail with a datadriven approach to work.
*Curiosity: Passion for continuous learning especially in the dynamic field of SEO and autonomous driving.
Team Structure:
*Direct Team: Works with a small marketing team (direct collaboration with 2 colleagues).
*Reporting Line: Reports directly to the Head of Marketing.
*Collaboration: Regular interaction with colleagues in marketing and external agencies.
KPIs & Performance Metrics:
*Content Continuity: Ensuring a regular and strategic content calendar.
*SEO Improvement: Achieve increased Google visibility and overall site performance.
Tasks
1) Keyword Research & Analysis:
Conduct indepth keyword research and identify traffic potential.
Optimize website content meta tags headers and internal linking (onpage SEO).
2) SEO Optimization:
Manage backlinks and external linking strategy (offpage SEO).
Ensure technical SEO standards are met including load times mobile optimization and crawling (with external service providers).
3) Content Development:
Develop and execute content strategies aimed at engaging users and search engines.
Create and optimize product descriptions and other web content in collaboration with marketing.
4) Technical SEO:
Collaborate with external agencies and technical teams to ensure technical SEO improvements.
Monitor website performance using tools like Sistrix and provide actionable recommendations for improvement.
5) Collaboration & Reporting:
Work closely with the marketing team to ensure the effectiveness of SEO strategies.
Report on KPIs such as Google rankings traffic growth and content performance.
Requirements
MustHave Skills:
*Proficiency with Typo3 CMS (or any other CMS) and various SEO Tools (e.g. Sistrix Google Analytics).
*Ability to independently create and implement content strategies.
*Experience in onpage SEO optimization (meta tags internal linking etc.).
*Strong written and verbal communication skills.
*Proven success in SEO projects with measurable results.
*Familiarity with B2B marketing and offpage SEO strategies.
*Prior experience in content planning for hightech sectors like autonomous driving.
*Knowledge of SEO best practices and web analytics.
Experience Required:
*Minimum 2 years of relevant experience in SEO and online marketing.
*Strong understanding of web analytics tools and SEO software.
Benefits
Salary & Compensation:
Base Salary:per year.
Bonus/Variables: No bonus.
1) Creative Freedom: Youll have the autonomy to develop and implement creative SEO strategies.
2) Innovative Environment: Work in a dynamic environment with access to cuttingedge technology in autonomous driving.
3) Career Growth: ViGEM offers opportunities for rapid growth including potential pathways to project leadership and team lead positions.
4) Modern Work Culture: Enjoy flexible working hours flat hierarchies and a collaborative culture where your input is valued.
5) Flexible working hours (Gleitzeit).
6) 30 days of paid vacation.
7) Corporate health insurance and retirement benefits.
Employment Type
Full Time
