Want to revolutionize the future of education anddo meaningful work that transforms future generations lives
EdTech company Crimson Education was founded in 2013 from the idea that through personalised education we can transform students into the world leaders of tomorrow. Since then we have rapidly grown a missiondriven team that is dedicated to building the education system for the 22nd century. Our network includes 2400 tutors and consultants worldwide who work with over 20000 students.
As the Marketing ociate at Crimson Rise & BDSA you will play a vital role in supporting our marketing efforts and executing various marketing strategies to enhance brand awareness drive lead generation and engage with our target audience. This remote position offers an exciting opportunity to work closely with a talented marketing team and significantly impact the companys growth and success.
The ideal candidate will be an excellent communicator eager to learn with a high level of creativity attention to detail and a growth mindset.
Responsibilities include:
Digital Marketing Campaigns Support (30%)
ist the Head of Marketing in planning creation and of paid search paid social and email marketing campaigns.
Collaborate with Digital Strategist on the optimization of digital campaigns measure and report on the performance and trends of campaigns.
ist in organizing and promoting webinars to drive engagement and brand visibility.
ets creation (30%)
Collaborate with the design team to create marketing materials such as ebooks flyers presentations ad creatives websites and other visual ets that align with the brand identity.
Handle copywriting tasks in both English and Chinese including social media ads EDM campaigns print collateral and event descriptions.
SEO Strategy & Content Creation (30%)
Develop engaging and informative content for various marketing channels including blog social media email campaigns website landing pages and promotional materials (ebooks flyers).
Collaborate with the Head of Marketing to ensure consistency in messaging and brand voice.
Keep a pulse on industry trends and competitors to ensure our content remains engaging captivating and insightful.
Partnerships management (10%)
Identify mutually beneficial marketing opportunities with potential partners (influencers online magazines independent consultancies) to drive brand visibility.
Generate quality content promotional ets and PR to build brand awareness generate traffic and attract new leads.
What ss and experience are required
Required Ss:
A Bachelors degree in marketing communications or a related field and/or equivalent job experience in marketing with a preference for experience in the education space.
A clear understanding of marketing fundamentals including brand language buyer persona key messaging value propositions and the sales funnel.
Demonstrated project management experience.
Strong writing ss and a good eye for visual branding and design.
Experience in social media marketing including Instagram Facebook TikTok and LinkedIn.
The ability to think on your feet and work at a fast and exciting pace.
Time management ss and ability to adapt to work on a fully remote team.
Comfort constantly learning on the job receiving feedback and reverting immediately.
Sound judgment and knowing when to ask for support.
Knowledge of the education sector particularly private and boarding schools is highly desirable but not mandatory.
Experience with Canva ChatGPT Webflow Salesforce and Marketo is a plus.
About Crimson Rise & BDSA
Crimson Rise is an intensive ss development and profilebuilding program for students aged 1114 designed to cultivate the abilities and experiences young students need to be successful in high school university and beyond.
Crimson Educations Boarding & Day School Admissions (BDSA) specializes in strategic profile development and admissions support to the US and UKs top private schools both boarding and day.
Rise and BDSA are part of Crimson Education the worlds most successful college admissions company and leader in education technology and student success.
Why work for Crimson
Flexible working environment you will be empowered to structure how you work
Option to work from our many locations/remotely around the globe(role dependant) with us!
Limitless development and exposure our internal promotions/role changes made up 33% of all recruitment last year.
$1000 training budget per year we love to level up!
Psychologist on staff
Impressive fireside chats and workshops to help the team continuously level up
Radical Candour is a feedback approach we live by
Were a global player with 28 markets (and growing) across the globe!
If youre pionate about education and people and looking for a fastpaced collaborative environment and
want to work with cuttingedge technology then wed love to hear from you!
Please keep an eye on your spam / junk email folder for correspondence from Team Tailor.
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