Support in defining the F&B strategy, in line with the vision and positioning of TROJENA. This is to be based on experience, direct market research and research undertaken by third party consultants.
Engage and build relationships with elished and emerging F&B operators from KSA, the GCC region and leading global cities. Maintaining a detailed database of their contact information and requirements.
Support in the development of detailed P&L for each F&B category, including creation of baseline unit budgets.
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