Director Of Marketing Strategy
Director Of Marketing Strategy
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Job Description
THIS JOB CAN BE FOUND ON OUR EXCLUSIVE JOB BOARD IT IS NOT A DIRECT ROLE AT AUGMENT JOBS.
Position Overview: The Director of Marketing Strategy will be responsible for developing and implementing comprehensive marketing strategies that align with our business goals and objectives. This role involves overseeing market research brand positioning campaign development and performance analysis. The ideal candidate will possess a deep understanding of marketing trends datadriven decisionmaking and leadership skills to guide a dynamic team.
Key Responsibilities:
- Develop and execute the overall marketing strategy to support business goals and drive growth.
- Lead market research and competitive analysis to identify trends opportunities and threats.
- Collaborate with crossfunctional teams to ensure marketing strategies are aligned with product development sales and customer service.
- Oversee the creation and implementation of marketing campaigns including digital social media content and traditional marketing channels.
- Monitor and analyze campaign performance using insights to refine strategies and improve ROI.
- Manage the marketing budget and allocate resources effectively to maximize impact.
- Foster a culture of innovation and continuous improvement within the marketing team.
- Build and maintain relationships with key stakeholders including partners agencies and vendors.
- Stay updated on industry trends emerging technologies and best practices.
Qualifications:
- Bachelors degree in Marketing Business Administration or a related field; MBA or advanced degree preferred.
- 8 years of experience in marketing with a proven track record in strategic planning and .
- Strong leadership and team management skills with the ability to inspire and guide a diverse team.
- Excellent analytical and problemsolving abilities with experience using data to drive decisionmaking.
- Proficiency in digital marketing platforms CRM systems and analytics tools.
- Exceptional communication and presentation skills.
- Ability to thrive in a fastpaced and dynamic environment.
Employment Type
Full Time
