Web ytics
Web ytics
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1 Vacancy
Job Description
Overview:
Key Responsibilities:
- Utilize web analytics tools to track analyze and report on website traffic and user behavior
- Identify key performance metrics and develop dashboards for tracking and reporting
- Perform indepth data analysis to provide insights and recommendations for website and marketing optimization
- Conduct A/B testing and multivariate analysis to make datadriven decisions for website improvements
- Collaborate with crossfunctional teams to understand business goals and translate them into measurable objectives
- Implement and maintain tracking tags and pixels for accurate data collection
- Utilize statistical analysis techniques to identify trends and patterns in user behavior
- Develop and deliver regular reports and presentations to key stakeholders
- Stay updated on emerging trends and best practices in web analytics and digital marketing
Required Qualifications:
- Bachelors degree in Marketing Business Computer Science Statistics or a related field
- Proven experience in web analytics and digital marketing
- Proficiency in web analytics tools such as Google Analytics Adobe Analytics or similar platforms
- Strong analytical skills with the ability to interpret and derive actionable insights from data
- Experience with data visualization tools such as Tableau or Power BI
- Knowledge of HTML JavaScript and other web technologies for tag implementation
- Familiarity with A/B testing methodologies and statistical analysis techniques
- Excellent communication and presentation skills for effectively conveying insights to nontechnical stakeholders
- Detailoriented with a focus on data accuracy and quality
- Ability to work effectively in a fastpaced and collaborative environment
a/b testing,google analytics,javascript,communication,collaboration,html,web analytics,adobe analytics,statistics,presentation,power bi,digital marketing,data analysis,tableau,data visualization
Employment Type
Full Time
