Product Marketing Manager

Content Development & Messaging:

- Create compelling content that aligns with the customer journey, from lead generation to post-sale, ensuring a consistent brand voice.

- Assist in developing customer personas, product messaging, and value propositions.

Product Launches:

- Assist in the development and of go-to-market strategies for new product launches and feature releases.

- Ensure internal teams, especially sales, are well-prepared for product launches through training, presentations, and enablement content.

Market & Competitive Intelligence:

- Stay up-to-date with market trends, competitive analysis, and customer feedback to continually enhance messaging and sales materials.

- Conduct competitive analysis and provide sales teams with actionable insights on competitors.