We are hiring for an innovative EdTech company. We are looking for a dynamic and creative Social Media Manager to our clients team in Abu Dhabi.
Key Responsibilities:
- Develop and execute a comprehensive social media strategy to increase brand awareness engagement and conversion across all platforms including but not limited to Facebook Instagram TikTok LinkedIn and Twitter.
- Plan create and schedule highquality content (images videos infographics etc.) tailored to each platforms audience.
- Manage and optimize paid social media campaigns on Meta Ads (Facebook and Instagram) and TikTok Ads to achieve performance targets and maximize ROI.
- Monitor social media channels respond to audience comments and engage with followers to foster a positive community and enhance brand loyalty.
- Conduct regular analysis of social media performance using analytics tools prepare reports and provide insights to improve strategy and .
- Collaborate with the marketing and content teams to align social media efforts with broader marketing objectives and campaigns.
- Stay uptodate with the latest social media trends algorithm changes and best practices to ensure continuous growth and engagement.
- Coordinate with influencers and content creators to amplify our brands reach and visibility.
- Assist in managing the social media budget and ensure effective allocation of resources.
Requirements:
- Minimum 3 years of experience in social media management including handson experience with Meta Ads (Facebook and Instagram) and TikTok Ads.
- Proven track record of managing successful social media campaigns and growing social media presence across various platforms.
- Strong creative skills with the ability to produce engaging content that resonates with target audiences.
- Proficiency in using social media management and analytics tools (e.g. Hootsuite Buffer Sprout Social Google Analytics).
- Excellent communication and copywriting skills.
- Ability to work independently and collaboratively in a fastpaced environment.
- Experience in the education or EdTech sector is a plus.
Remote Work :
No