Brand Marketing Communications Manager
Brand Marketing Communications Manager
Posted on :
15-09-2024
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Job Description
The Brand and Marketing Communication Manager will be responsible for developing and executing effective brand and public relations strategies to enhance the companys reputation build strong relationships with key stakeholders and increase brand awareness. This role will require a deep understanding of the automotive industry and the ability to navigate complex marketing landscapes.
Key Responsibilities
- Brand Strategy: Develop and implement comprehensive brand strategies that align with the companys overall business objectives.
- Marketing Communication: Oversee the development and of integrated marketing communication campaigns across various channels.
- Digital Marketing: Create and manage effective digital marketing strategies including website managementsocial media SEO/SEM and email marketing.
- Content Management: Develop and oversee the creation of highquality content such as press releases articlesand social media posts.
- Performance Measurement: Track and analyze brand and marketing performance metrics to measure campaign effectiveness and identify areas for improvement.
- Public Relations: Build and maintain strong relationships with media outlets industry influencers and key stakeholders.
- Media Relations: Secure positive media coverage for the company through proactive media outreach and relationship building.
- Crisis Communication: Develop and implement crisis communication plans to mitigate reputational risks.
Qualifications
- Bachelors degree in marketing communications or a related field.
- Minimum 5 years of experience in brand management marketing communication or public relations within the automotive industry.
- Strong understanding of the automotive industry and its key trends.
- Excellent presentation and communication skills both verbal and written.
- Ability to build and maintain strong relationships with a diverse range of stakeholders.
- Adaptability to various markets and cultures.
- Analytical skills for effective budget management and performance tracking.
- Proficiency in English and Thai.
- Strong planning strategic thinking and problemsolving skills.
- Excellent interpersonal skills and the ability to collaborate effectively with crossfunctional teams.
- Highly selfmotivated and capable of inspiring and leading a team.
- Creative thinking and a strategic mindset.
- Willingness to perform additional tasks as needed.
Remote Work :
No
Employment Type
Full Time
Key Skills
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