Media Buyer
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Job Description
- Implement paid media campaigns directly in platforms such as Meta, Google, and Amazon from inception to completion, strategizing for targeting, bidding, content, and creative assets
- Leveraging multi-touch attribution analytics to optimize campaign performance
- A clear understanding of A/B testing execution for new creative ads, landing pages, or ad copy, resulting in statistically significant data
- Work closely with the creative team, leveraging learnings from campaign insights to enhance future concepts
- Analyze campaign performance and compile reporting on key performance metrics to share with internal teams
- Write short ad messaging for paid media campaigns
- Manage projects effectively and efficiently while maintaining priorities, deadlines, and deliverables
- Assist with other marketing projects as needed
Employment Type
Full-time
Company Industry
Advertising Services / Events Services / Public Relations and Communications Services
