We are seeking an experienced Google Ads Campaign Manager to create and manage highly effective Google Ads campaigns that drive traffic and increase conversions for RSOC AFS and AFD. The ideal candidate will have a strong background in Performance Max campaigns experiments and split testing with a proven ability to optimize campaigns for maximum ROI.
Responsibilities
- Create and manage Google Ads campaigns to drive traffic and increase conversions for RSOC/AFS/AFD.
- strong knowledge and expertise in Performance Max campaigns experiments and split testing.
- Optimising the Campaign to Increase ROI by analysing the Data like Audience Locations and Cost per Conversion.
- Understand and leverage custom audiences and lookalike audiences.
- Conduct thorough keyword research and analysis to optimize ad performance.
- Monitor and analyse campaign data to make datadriven decisions and adjustments.
- 23 years of experience in creating and managing Display campaigns and Performance Max campaigns.
- Manage and monitor growth by implementing campaign solutions; build monitor and optimize campaigns to achieve marketing objectives.
- Analyze campaign data including audience segmentation location targeting and cost per conversion to make informed datadriven decisions that optimize ROI.
- Conduct comprehensive keyword research and analysis to ensure optimal ad performance.
- Continuously monitor and adjust campaigns based on performance metrics to achieve marketing objectives.
- Expertly create ads and ad copies that resonate with target audiences.
- Oversee the implementation tracking and measurement of integrated digital marketing campaigns within set timelines and budgets.
- Stay uptodate with the latest trends and best practices in digital marketing.
Key Strengths:
- Creating verticals on RSOC/AFS/AFD.
- Strong understanding of bidding techniques.
- Expertise in Performance Max campaigns.
- Proficient in running experiments and ad variations
google ads,digital marketing,keyword research