We are hiring for our client Affinco solutions (P) LTD.
Overview:
The Content Writer plays a crucial role in creating engaging and relevant content to attract and retain audience. Their work is essential in shaping the brands voice and establishing its authority in the industry.
Key Responsibilities:
- Researching and generating ideas for content
- Writing and editing clear compelling and grammatically correct content
- Optimizing content for search engines (SEO)
- Collaborating with crossfunctional teams to develop content strategies
- Creating content for various channels including websites blogs social media and email newsletters
- Staying updated on industry trends and incorporating them into content
- Proofreading and factchecking content to ensure accuracy
- Developing content and adhering to deadlines
- Conducting keyword research and using SEO best practices to increase traffic
- Measuring and analyzing content performance using relevant tools
- Adhering to brand guidelines and maintaining consistency in voice and tone
Required Qualifications:
- Bachelor s degree
- Proven experience as a content writer or similar role
- Demonstrated portfolio of published articles and web content
- Proficiency in SEO and keyword research
- Excellent writing and editing skills with attention to detail
- Understanding of content management systems (CMS) and digital publishing
- Ability to work independently and meet tight deadlines
- Strong research skills and ability to synthesize information
- Familiarity with social media platforms and content distribution
- Knowledge of analytics tools such as Google Analytics and content performance metrics
- Ability to adapt writing style for different audiences and channels
- Excellent communication and interpersonal skills
- Creativity and ability to generate original ideas
- Adaptability to changing priorities and requirements
- Understanding of branding and content marketing principles
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