Search Engine Optimization Specialist
Search Engine Optimization Specialist
Posted on :
23-08-2024
Employer Active
1 Vacancy
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Job Description
Overview:
The SEO Expert plays a crucial role in driving organic traffic to our website and improving its search engine rankings. They are responsible for implementing SEO strategies conducting keyword research and optimizing website content to enhance its visibility. The SEO Expert works closely with the marketing team to improve search engine performance and increase brand awareness.
Key Responsibilities:
- Develop and implement effective SEO strategies to drive organic traffic
- Conduct keyword research and analysis to identify growth opportunities
- Optimize website content and structure for search engines
- Monitor and analyze website performance using Google Analytics and other SEO tools
- Collaborate with content creators to optimize new and existing content
- Execute link building campaigns to improve website authority
- Stay updated with SEO trends and best practices
- Perform technical SEO audits and resolve issues affecting website performance
- Provide SEO insights and recommendations to improve overall marketing strategy
- Track analyze and report on SEO performance metrics
- Participate in the development of online marketing initiatives
- Implement local search strategies for specific geographic markets
- Collaborate with web developers to implement SEO best practices
- Conduct competitive analysis to identify opportunities and threats
- Manage and optimize Google My Business listings for local SEO
Required Qualifications:
- Bachelor s degree in Marketing Communications or relevant field
- Proven work experience as an SEO specialist or similar role
- Indepth knowledge of keyword research SEO copywriting and onpage optimization
- Handson experience with Google Analytics Google Search Console and SEO tools (e.g. SEMrush Moz Ahrefs)
- Proficiency in HTML CSS and JavaScript for SEO optimization
- Strong analytical and problemsolving skills
- Excellent communication and interpersonal abilities
- Ability to work effectively in a team environment
- Uptodate with the latest trends and best practices in SEO and digital marketing
- Understanding of search engine algorithms and ranking factors
- Experience in local SEO and Google My Business optimization
- Certification in Google Analytics or other relevant SEO certifications
- Proven track record of improving search engine rankings and increasing organic traffic
- Ability to manage multiple projects and meet deadlines
- Strong attention to detail and a resultsdriven mindset
teamwork,google my business optimization,digital marketing,css,local seo,link building,analytical skills,communication skills,attention to detail,search engine algorithms,ranking factors,javascript,seo strategy,technical seo audits,local search strategies,html,project management,seo strategies,website content optimization,website optimization,content optimization,google analytics,keyword research,seo tools,competitive analysis
Employment Type
Full Time
Key Skills
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