Product Marketing Manager
Product Marketing Manager
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Salary Not Disclosed
1 Vacancy
Job Description
PowerAPI is seeking a dynamic and innovative Product Marketing Manager to join our team of dedicated professionals. As part of a forwardthinking company that specializes in intelligent modular and composable commerce platform & APIs you will play a pivotal role in launching the product marketing strategy.
Our ideal candidate values accessibility accountability and creativity and is committed to driving performance and fostering a culture of diversity and inclusion.
At PowerAPI we believe in the power of teamwork integrity and continuous innovation and we are looking for a leader who shares our passion for delivering exceptional customizable commerce experiences. Join us and leverage cuttingedge technology to empower businesses and make a tangible impact in the industry.
Tasks
- Develop and execute comprehensive marketing plans to promote PowerAPIs suite of commerce modules ensuring alignment with company objectives and market trends.
- Collaborate with crossfunctional teams including product development sales and customer support to ensure cohesive messaging and successful product launches.
- Conduct market research and competitive analysis to identify opportunities for product differentiation and growth providing actionable insights to guide strategic decisions.
- Create compelling marketing content such as product briefs whitepapers case studies and social media posts to effectively communicate the benefits and features of PowerAPIs offerings.
- Monitor and analyze the performance of marketing campaigns using datadriven insights to optimize strategies and report on key metrics to stakeholders.
Requirements
- Bachelors degree in Marketing Business or a related field.
- Minimum of 5 years of experience in product marketing preferably within the software development industry.
- Strong understanding of API technology and its applications in commerce platforms.
- Excellent communication and collaboration skills with a proven ability to work effectively in crossfunctional teams.
- Demonstrated ability to develop and execute successful marketing strategies and campaigns.
Employment Type
Full Time
