Clinical Marketing Specialist
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Job Description
- To develop and execute clinical marketing strategies and educational programs aligned with the zone’s Business Line (BL) strategy.
- To support Zone Business Manager (ZBM) and Portfolio Solution Managers (PSMs) with clinical presentations and demonstrations in customer discussions. Support in answering clinical customer queries. Clinical input for pre-sales discussions, optimum system configurations and value based selling approach.
- To identify and develop local reference sites and increases Key Opinion Leaders (KOLs) satisfaction in collaboration with Customer Service (CS) Application team.
- To monitor and analyze market trends and competitor clinical activities to inform strategic decisions in our clinical value proposition strategy.
- To coordinate and engage in clinical seminars, workshops, and marketing events that reinforce the BL’s strategic marketing objectives.
- To offer comprehensive clinical support to customers, including clinical demonstrations and assistance with advanced application utilization.
Employment Type
Full-time
Company Industry
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
