Researching and acquiring insights about new products, services, offers, applications developed by international counterparts in the telecommunication sector and suggesting similar initiatives that can boost revenues.
Performing market and competitor intelligence activities as well as forecasting analysis in collaboration with Pricing and Business Intelligence function, collecting data about market segments preferences, demands and penetration strategies…etc., in addition to researching and analyzing competitors’ products, services and offers to understand Zain’s position related to the VAS segment.
Cooperating with content providers on troubleshooting and solving problems.
Suggesting and presenting new ideas for campaigns, content, products, and services that will decrease churn, maintain customer retention, and increase customer acquisition.
Assisting in developing concepts for new initiatives related to VAS and communicating them to concerned departments, in addition to managing and maintaining the VAS products from the concept stage to launch stage
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