Data Analyst
Posted on :
05-08-2024
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Posted on :
05-08-2024
Job Description
Description
The Data Analyst will play a crucial role in supporting the marketing team through datadriven insights and analytical expertise. In this fulltime position you will be responsible for interpreting complex datasets and translating them into actionable strategies. Your efforts will assist in improving marketing performance optimizing campaigns and ultimately driving business growth. This role requires a blend of technical and analytical skills as well as the ability to communicate findings clearly to stakeholders. The ideal candidate will possess a passion for data a strong attention to detail and the capacity to work independently in a fastpaced digital marketing environment.
Responsibilities
- Analyze and interpret large datasets to identify trends patterns and insights that will inform marketing strategies.
- Develop and maintain scalable dashboards and reports using tools like Tableau and Google Analytics.
- Utilize SQL to extract and manipulate data from relational databases.
- Communicate findings and recommendations to nontechnical team members and stakeholders.
- Perform statistical analysis and modeling to measure marketing effectiveness and ROI.
- Collaborate with marketing teams to design A/B tests and assess performance metrics.
- Maintain updated knowledge of industry trends and best practices in data analysis and digital marketing.
Requirements
- Bachelors degree in a relevant field (B.A. or B.Tech.)
- 28 years of relevant experience as a Data Analyst in a digital marketing environment.
- Proficiency in SQL and Excel for data manipulation and analysis.
- Experience with data visualization tools particularly Tableau.
- Familiarity with programming languages such as Python and R.
- Strong understanding of Google Analytics and digital marketing metrics.
- Exceptional analytical skills with the ability to approach problemsolving creatively.
- Excellent communication skills both verbal and written.
- Ability to work independently and manage multiple projects in a fastpaced environment.
Employment Type
Full Time
Key Skills
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