- Analyzing how various marketing campaigns are performing.
- Building/implementing various statistics models to improve overall product offering and user experience.
- Working closely with internal teams to identify define collect and track key business metrics for products or business processes.
- Pulling data required from different data sources to conduct a business analysis build reports dashboards and metrics to monitor performance.
- Performing data analysis and creating dashboards as per defined KPIs.
- Driving change in tech/process backed by data.
- Monitoring and providing feedback loop during execution of various initiatives
- Conceptualizing user acquisition and retention model to predict the marketing efforts required to meet the targets.
- Analysing how the userbase has grown in specific cities over time and insights to replicate and fasten it in other places.
- Publishing & communicating weekly metrics to help teams take proactive actions.
- Analysing the funnels for various Organic channels and identifying improvement opportunities.
- Identifying opportunities for generating efficiency & business impact through automation/data analytics
- Communication Skills: Moderate communication abilities.
- Computer Literacy: Familiarity with using computers.
- Typing Speed: Able to type at least 30 words per minute (WPM).
- Keyboard Shortcuts: Knowledge of keyboard shortcuts.
- Rotational Shifts: Willingness to work in different shifts (morning evening or night).
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