Job brief
We are looking for an experienced Digital Marketing Manager to assist in the planning execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be wellversed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be techsavvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities
Formulate strategies to build a lasting digital connection with consumers.
Plan and monitor the ongoing presence on social media platforms (Twitter Facebook LinkedIn etc.).
Launch optimized online adverts (Google Adwords Facebook etc.) to increase brand awareness and generate leads.
Engage in SEO efforts (keyword image optimization etc.).
Prepare and distribute online newsletters and promotional emails.
Provide creative ideas for content marketing and create a website.
Collaborate with designers to improve user experience.
Measure the performance of digital marketing efforts using web analytics tools.
Stay updated on online marketing trends and strategies.
Maintain partnerships with media agencies and vendors.
Generate edit publish and share engaging content daily.
Plan update and oversee the social media calendar.
Devise social media marketing strategies.
Coordinate with marketing agencies for project and corporate deliverables.
Requirements & Skills
Proven experience as Digital Marketing Executive or similar role.
Excellent understanding of digital marketing concepts and best practices.
Experience with B2C social media Google Adwords email campaigns and SEO/SEM.
Working knowledge of adserving tools.
Real estate marketing experience preferred.
Proficiency in web analytics tools (e.g. Google Analytics).
Creative content writing skills.
Analytical mindset and critical thinking.
Excellent communication and interpersonal skills.
BSc/BA in marketing or relevant field.
Location
Lodha Supremus Kolshet Road Thane (W)400607
digital,digital marketing,social media