Job Overview:
The Senior Marketing Manager will serve as the primary point of contact for a key client overseeing all marketing activities to ensure their branding account management design PR and content needs are met. This role requires strong project management skills exceptional communication abilities and a deep understanding of marketing strategies. The ideal candidate will have extensive experience in managing client relationships and executing comprehensive marketing campaigns.
Key Responsibilities:
- Client Relationship Management:
- Serve as the main liaison between the client and the agency.
- Develop and maintain strong relationships with client stakeholders.
- Understand the clients business objectives and marketing needs.
- Project Management:
- Oversee the planning execution and delivery of marketing projects.
- Coordinate with internal teams (branding design PR content) to ensure timely and effective project completion.
- Manage project timelines budgets and resources.
- Ensure the effectiveness of all projects through regular review and optimization.
- Marketing Strategy Development:
- Collaborate with the client to develop and implement marketing strategies.
- Conduct market research and analyse trends to inform strategy.
- Identify opportunities for improving the clients marketing efforts.
- Branding and Design:
- Ensure consistent and compelling brand messaging across all client materials.
- Oversee the creation and approval of design assets.
- Work with designers to develop visually appealing and effective marketing materials.
- Content and PR Management:
- Oversee the development of highquality content for various channels (web social media print).
- Manage PR efforts including press releases and media relations.
- Ensure content aligns with the clients brand and marketing goals.
- Performance Tracking and Reporting:
- Monitor and report on the effectiveness of marketing campaigns.
- Use analytics tools to track key performance indicators (KPIs).
- Provide regular updates to the client on project status and results.
- Team Collaboration:
- Collaborate with internal teams to ensure the effectiveness and seamless execution of all projects.
Requirements
- Bachelor s degree in Marketing Business Administration or a related field (Master s degree preferred).
- Minimum of 6 years of experience in marketing.
- Must have extensive experience in the forex industry.
- Proven ability to develop and implement strategic marketing plans.
- Proven track record of managing client relationships and delivering successful marketing projects.
- Strong understanding of branding design PR and content creation.
- Excellent project management and organizational skills.
- Exceptional communication and interpersonal abilities.
- Proficiency in marketing software and tools (e.g. Google Analytics HubSpot Adobe Creative Suite).
- Ability to analyse data and make datadriven decisions.
Benefits
- Irresistible Compensation Package
- Annual Discretionary Bonus based on performance
- Health and Dental Coverage for Wellbeing
- 21 days Annual Leave
- 5 paid sick leave days
- Flexible Working Hours
- Working from Home Option
- Long Weekend Leave
- Maternity/Paternity Top Up allowance
- Complementary Lunch at the office
- Laptop