Analysis local market trends and competitor activity to identify business leads
Develop customer accounts and travel within the local area to drive business into the specific hotel/cluster and to increase market/customer share in all revenue streams
Negotiate room rates/packages with corporate clients
Direct the sales efforts and relationships with top leisure travel producers including travel management accounts, retail travel agents, consortiums, and wholesalers in dedicated territory.
Develop and implement creative local marketing channels, including social media channels
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