Brand Manager

Brand Analysis: Analyze brand positioning and consumer insights related to commodities.

Vision and Mission: Shape and effectively communicate the brand’s vision and mission.

Go-to-Market Strategies: Translate brand elements into actionable plans and go-to-market strategies.

Team Management: Manage a team of marketing professionals working on brand initiatives.

Creative Leadership: Lead creative development to motivate the target audience to take action.

Performance Metrics: Establish performance specifications, cost parameters, market applications, and sales estimates.

Campaign Evaluation: Measure and report the performance of marketing campaigns, assessing ROI and KPIs.

Market Monitoring: Stay informed about market trends, research consumer markets, and track competitors’ activities.

Distribution Oversight: Monitor product distribution and consumer reactions.