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Head of Digital Business

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Job Location drjobs

India

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Job Description

Job Description:
As the Head of Digital Business you will play a pivotal role in leading and expanding our digital advertising business. You will be reporting to the Chief Business Officer. This exciting opportunity comes with significant responsibilities and challenges including:
Key Responsibilities:
  1. Client Solutioning: Have a thorough understanding of our clients businesses (KPIs key challenges user insights and digital journey). How does Digital marketing impact their business and help improve RoI of marketing investment
  2. Planning: Strategize plan present and implement bestinclass practices for digital media campaigns with ability to collate practical knowledge and bestpractices across digital adtech platforms DSPs biddable media platforms etc.
  3. Campaign Management: supervise guide and review campaigns across clients to ensure KPIs are being delivered with right amount of attention to detail automation dashboarding and regular streamlining and cadence of reviews
  4. Innovation: ability to grasp defining themes in the digital marketing ecosystem and conceptualize and develop innovative solutions leveraging latest tech (e.g. ChatGPT Gen AI Automation tools)
  5. Tool Development: work with crossfunctional teams of Business Analyst Product Process Tech and Strategy execution team to keep developing bestinclass processes & tools for growth marketing
Day to Day Work:
  1. Client Engagement: work closely with the client marketing team to understand campaign brief & objectives and pitch digital marketing solutions
  2. Team Management: work closely with team members to ensure deliverables are on track
  3. Business Delivery: Ensure Annual Quarter and Month business targets are achieved via close monitoring and regular reviews of pipeline at both account & campaign level.
  4. Plan Reviews: ensure bestinclass plan pitches are shared & executed to meet the client campaign objectives
  5. Partner Engagement: work closely with partnermanagement of key digital platforms across Google Meta Programmatic OTT DSP DMPs
Qualifications:
Must Have
  • Experience: 812 years of total work experience with 6 years in Digital media across Branding & Performance campaigns. Prior agency experience on client solutioning & business development preferred. Proficiency in running programmatic biddable digital media campaigns.
  • Team Leadership: Demonstrated experience in managing teams and fastgrowing businesses.
  • Communication & Analytical skills: sound communication skills and analytical insights
  • Digital Media Mastery: A deep knowledge of integrated digital media including planning and measurement capabilities latest innovations in the digital landscape.
Good to Have
  • Stakeholder Engagement: Proven ability to lead strategic discussions with senior client stakeholders.
  • Innovative Thinking: Selfmotivated creative and solutionfocused.
  • Process Expertise: Proficiency in setting up scalable processes.
  • Professional Degree: Min. BTech/BBM/BBA ideally MBA/ Master & Preferred: certifications in Digital Marketing courses (from Google Meta or equivalent) Join us in our pursuit to Empower All to Advertise. If youre a Digital Ad industrysavvy forward thinking leader we want you on our team. Apply now and help shape the future of digital advertising

Employment Type

Full Time

Company Industry

Key Skills

  • Marketing & Promotions
  • Attorney At Law
  • Jni
  • Airlines
  • Art

About Company

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