About The Opportunity
- Strategizes the tactical strategy across all verticals to scale orders and customer growth.
- Monitors top-tier vendor performance and participation in the tactical strategy to scale their growth and leverage exclusive vendors. planning, executing, and supervising the performance of tactical campaigns for food and non-food verticals.
- Strategizes the CRM channel to maintain customer health, push customer acquisition, and drive orders.
- Monitors CRM and Performance Marketing performance to ensure proper ROI and cost optimization.
- Strategizes vendor content on performance marketing to scale customer acquisitions and order growth.
- Monitors social media engagement and customer feedback on growth campaigns to enhance campaign strategy.
- Plans the launch and communication of new ventures and sets the communication plan to push on scaling the product in the market and optimize its spending.
- Leads and manages the pipeline of partnerships that push on topline/specific product growth.
- Leads the monthly tactical planning for all verticals, new ventures, CRM, and Performance marketing.
- Keeps tap on the competitive scene to ensure Talabat maintains dominance in the market.
- Strategize social media posts boosting for all local growth campaigns that are running for short campaign periods and ensure the right optimizations are set up to ensure maximum exposure.
- Responsible for monitoring the budget spent across the monthly campaigns. Ensure 100% correct cost reporting per campaign in a timely manner.
- Responsible for the growth team is reporting all invoices, PQs, and all financial documents received by suppliers, partners, and restaurants.
What you need to be successful
- Bachelor’s Degree in Marketing or any other related field
- +9 years of general marketing experience, preferably in the local market
- People management experience for at least 2 years is mandatory.
- Data analytics and performance monitoring experience is mandatory
- Social media content creation and management experience is mandatory
- Agency experience is a plus
- Ability to deliver work with a high degree of accuracy
- Fluent in both languages Arabic and English
- Communication skills (Written and Verbal)