Digital Marketing Manager
Digital Marketing Manager
Posted on :
22-06-2024
Employer Active
1 Vacancy
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Job Description
Position Summary:
As the Manager Digital Marketing and Communications for South Asia you will lead and innovate across multiple digital marketing verticals with a focus on strategic market expansion creative problemsolving and enhancing digital.
This role demands a deep understanding of the digital landscape exceptional leadership abilities and a commitment to driving measurable outcomes in a dynamic multicultural environment.
Expertise:
Qualifications Minimum 5 years of experience in a digital marketing and social media profile with a minimum of 2 years of managerial experience
Master s degree in marketing or business is preferred.
Key Responsibilities:
Lead the creation and execution of digital media and communication strategies to align with organizational goals involving innovative idea generation campaign execution and leveraging the latest digital trends and technologies.
Deliver on the annual goals of the digital marketing and communications vertical ensuring a yearonyear increase in performance
Work closely with Vertical Heads to enhance visibility and align digital marketing strategies with verticalspecific goals and the creation of verticalaligned content.
Lead comprehensive communication and PR campaigns involving multiple communication channels content creation and stakeholder engagement to enhance brand visibility and market penetration.
Efficiently manage resources evaluate team performance and develop strategies to address performance gaps and maximize productivity.
Formulate and implement a lead generation and nurturing strategy integrating digital channels like SEM and social media to maximize lead quality and conversion.
Develop compelling content and manage CRM systems to nurture leads and track engagement through personalized email marketing and automation.
Mandatory Skills Proficiency in MS Office suite.
Experience in executing paid social media campaigns.
Handson experience in Digital Marketing and Social Media Campaign management.
Handson experience in CRM platforms like lead square salesforce etc.
Thorough understanding of performance marketing
Experience in content development for print and digital media.
Attention to detail and problemsolving skills.
Preferred Skills Excellent communication and interpersonal skills.
Ability to interact across diverse work cultures.
Ability to work under pressure & meet deadlines.
Selfmotivated and innovative mindset.
Familiarity with video and picture editing software.
Capacity to manage multiple projects simultaneously.
About Company
Deakin University Australia is ranked among the top 50 young universities in the world. We have a reputation for being innovative and visionary forging new paths both locally and globally. With hundreds of courses on offer across five great campuses and flexible study options you can choose a course that suits your lifestyle now while pursuing your goals for the future.
Deakin is well known for top quality facilities research and teaching as well innovation and inclusiveness. In 2019 we were named the No. 1 university in the Australian state of Victoria for undergraduate employment outcomes. Add to that our place in the top 1% of universities worldwide and you can see why our worldclass education attracts students from all over the globe . And they are happy once they get here tertiary students have rated Deakin as Australias number one public university for the overall student experience.
technologies,digital trends,resource management,digital marketing,leadership,project management,social media,digital media,content development,campaign execution,team performance evaluation,strategic planning,ms office suite,pr campaigns,campaigns,lead generation,paid social media campaigns,crm systems,interpersonal skills,sem,communication,performance marketing
Employment Type
Full Time
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