Team Leader - Marketing Communications

Role Description

• Assesses products and programs and makes recommendations for profit potential via marketing programs. Develops related strategies and provides training on how to implement strategies.
• Creates written plans for new marketing initiatives, including budget allocation, message development, creative direction, target audiences, timelines, and/or other related issues.
• Develops and designs proposals, advertisements, internal communications, web pages, and/or other related collateral materials and participates and oversees the production of such materials by providing direction to applicable individuals.
• Develop and execute brand strategies across multiple channels, including digital media, events, and exhibitions.
• Oversee team performance, providing guidance on marketing tactics and strategy implementation.
• Analyze campaign results to optimize future initiatives.

Qualifications

• Experience in marketing and advertising
• Strong communication and interpersonal skills
• Proficiency in social media platforms and digital marketing
• Knowledge of market research methods and analysis
• Ability to multitask and meet deadlines
• Attention to detail and strong organizational skills
• Knowledge of automotive industry is a plus
• Bachelor's degree in Marketing, Business, or related field