Collaborate with marketing and design teams to plan and develop site content, style, and layout. Create, edit, and update website pages, including paid and non-paid landing pages
Ensure all content is consistent in terms of style, quality, and tone of voice, and optimized for search engines (SEO).
Content Optimization:
Use analytics tools to track and measure content effectiveness and make data-driven decisions to improve engagement and conversion rates.
Implement SEO best practices and use keyword research to guide content creation.
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