Key Responsibilities
- Develop and execute effective Google Ads campaigns to achieve defined business objectives.
- Conduct keyword research and competitor analysis to optimize campaign performance.
- Monitor and analyze campaign metrics providing insights and recommendations for optimization.
- Manage budgets and allocate resources efficiently to achieve maximum ROI.
- Work on optimizing App Store Description (ASO).
- Stay updated on industry trends and Google Ads platform changes to adapt strategies accordingly.
- Collaborate with crossfunctional teams to align campaigns with overall marketing objectives.
- Generate comprehensive reports to showcase campaign performance and highlight areas for improvement.
- Develop and implement effective SEO strategies to improve the visibility and ranking of our website on search engines.
- Conduct keyword research and optimize onpage content including titles meta descriptions and headings.
- Provide strategic recommendations for landing page optimization to enhance conversion rates.
Desired Skills/Experience
- Minimum 1 year of experience in Google Ads and SEO.
- Proficient in Facebook Ads/Google Ads Google Analytics and other relevant advertising tools.
- Experience with Google Ads in App Campaigns is preferred.
Culture & Expectations
- We truly care about results and impact. This means that its more about your actual performance and how you take responsibility to get things done.
- We dont like to follow up. We expect you to take full ownership of the things you are responsible for and get it done without anyone having to look over your back.
google ads,campaigns,keyword research,optimization,seo,aso