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Director of Product Marketing

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1 Vacancy
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Job Location drjobs

Philadelphia - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Odessa is looking for a Director of Product Marketing to join our team. This person will serve as a solutions advocate helping to convey the value of our platform and services to our internal team customers and prospects. This is a handson position with the opportunity to recruit additional team members in the future. This person will report directly to the SVP of Corporate Marketing.


Responsibilities

Oversee businesslevel messaging and positioning for all Odessa products and services

Lead the effort to bring new version releases and software solutions to market

Work closely with product managers as they develop the platform roadmap; identify key value drivers

Engage with customers to understand and document their needs; learn the who what when and why behind the decisions they make

Further develop our ideal customer profile and target personas; identify and segment target customers

Work with the marketing team to deliver internal and external communications across channels

Partner with global sales organization to understand market needs and educate reps on product positioning

Document use cases for our solutions and educate staff on how to tell those stories to the market

Develop competitive intelligence and battle cards to aid the sales organization

Own sales enablement supporting the sales team through a complex and lengthy sales process

Create compelling marketing collateral and presentations that simplify a complex topic while driving broad awareness and interest

Proactively collaborate across all marketing teams including demand generation creative services content marketing events marketing public relations and beyond

Brief press analysts and partners on solution offerings as needed




Requirements

Fantastic storytelling skills and ability to communicate and translate technical issues to business values

Demonstrated experience writing blogs delivering webinars presenting to customers analysts and media

Proven success developing and executing gotomarket plans for SaaS solutions

You are extremely selfmotivated and know how to align different teams around a common message

Previous success crafting compelling positioning and marketing content for an enterprise software company

At least 57 years of product marketing experience working in the B2B software space

Experience in asset finance or a related FinTech field preferred

Bonus: you are certified in Product Marketing from the Pragmatic Institute



Fantastic storytelling skills and ability to communicate and translate technical issues to business values Demonstrated experience writing blogs, delivering webinars, presenting to customers, analysts and media Proven success developing and executing go-to-market plans for SaaS solutions You are extremely self-motivated and know how to align different teams around a common message Previous success crafting compelling positioning and marketing content for an enterprise software company At least 5-7 years of product marketing experience working in the B2B software space Experience in asset finance or a related FinTech field preferred Bonus: you are certified in Product Marketing from the Pragmatic Institute

Employment Type

Full Time

Company Industry

About Company

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