The Loyalty Program Associate Director is responsible for developing, implementing, and managing the destination brands loyalty program.
This will likely not be a points program but rather the ability to recognize and reward our best guests. It will likely combine both an internal recognition program with assessment of partner programs like Saudi rewards.
This position requires expertise in customer relationship management, data analytics, and program design to create a compelling and effective loyalty initiative that drives repeat visitation, increased share of wallet, and brand advocacy among the target customers.
The Director will work closely with cross-functional teams to ensure the loyalty program is fully integrated into the overall marketing and customer experience strategies
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