Head of Commercial

• Develop and execute overarching commercial strategies aligned with organizational objectives ensuring sustainable growth and market expansion.
  
• Provide strategic direction to the sales team setting ambitious targets and driving sales performance across diverse channels and regions.
  
• Oversee the development and implementation of comprehensive marketing strategies leveraging market insights to drive brand positioning and consumer engagement.
  
• Lead initiatives for market penetration exploring new business opportunities partnerships and innovative market entry strategies.
  
• Drive financial analysis forecasts and budgeting for commercial activities ensuring alignment with overall financial goals and objectives.
  
• Foster collaboration across departments ensuring synergy between sales marketing finance and operations to achieve common commercial goals.
  
• To conduct indepth market research analyzing consumer trends competitors strategies and merging market opportunities to drive business growth.
  
• Collaborate with product teams to develop and implement effective product strategies including pricing packaging and innovation to meet market demands.
  
• Cultivate and maintain strategic relationships with key clients ensuring exceptional service delivery and customers satisfaction.
  
• Provide inspirational leadership to the commercial team fostering a culture of excellence innovation and continuous development.
  
• Implement KPIs and metrics for performance evaluation regularly analyzing and interpreting data to drive informed decisionmaking.
  
• Ensure compliance with industry regulations maintaining ethical standards in all commercial activities.
  
• Engage with internal and external stakeholders including partners investors and regulatory bodies fostering productive relationships.
  
• Drive a culture of innovation and adaptability staying abreast of industry advancements and implementing progressive strategies.
  
• Oversee brand management initiatives ensuring brand consistency and safeguarding and the company s reputation
  
• Conduct comprehensive reviews of commercial performance initiating corrective measures and strategic pivots as required.
  
• Drive operational efficiency and costeffective strategies within commercial operations optimizing resources for maximal ROI.
  
• Lead negotiations with key partners suppliers and stakeholders securing mutually beneficial partnerships and agreements.
  
• Develop and execute strategies for international market expansion evaluating market potential and opportunities for growth.
  
• Act as a thought leader representing the organization at industry events conferences and forums to bolster the companys reputation and influence.
  
• Carry out duties in complying with Company s Food Safety System Company s Environment Guidelines Company s Health and Safety Guidelines Company s Policy and Procedures etc. by maintaining evaluating and continuous improvement.
  
• Perform task and work requirements as and when required and assigned.
  

• To conduct customer satisfaction or feedback survey
  
• To stop any unauthorized use of registered trademark and/or product labeling
  
• Authorized spokesperson shall be appointed to deal with public media
  

Requirements

• Master s degree in Business Administration Marketing or related field is preferred
  

• Ipoh HQ
  

• More than 5 years of extensive leadership experience in commercial roles within the MFCG Industry
  

• Bahasa Malaysia English
  

• Yes
  

• Visionary and strategic thinker with exceptional leadership abilities
  
• Strong analytical skills with a datadriven decisionmaking approach
  
• Exceptional communication negotiation and interpersonal skills
  
• Resilient adaptable and capable of thriving in a fastpaced dynamic environment