Manager Loyalty Marketing

• Strategy Development: Develop comprehensive strategies to enhance customer loyalty including segmentation rewards structure and communication plans.
  
• Program Management: Oversee all aspects of Solaire Rewards including enrollment member communication rewards fulfillment and performance tracking.
  
• Customer Insights: Utilize data and analytics to gain insights into customer behavior preferences and trends and use these insights to optimize Solaire Rewards.
  
• Promotions and Campaigns: Plan and execute promotional campaigns to drive enrollment engagement and participation in the loyalty program.
  
• Partnership Development: Identify and establish partnerships with complementary businesses brands or organizations to offer additional value to Solaire Rewards members.
  
• Collaboration: Work closely with crossfunctional teams to integrate Solaire Rewards into overall marketing initiatives and ensure alignment with business objectives.
  
• Performance Monitoring: Monitor key performance metrics of the loyalty program and implement strategies to improve performance and ROI.
  
• Continuous Improvement: Stay informed about industry best practices and emerging trends in loyalty marketing and proactively identify opportunities for improvement
  

Requirements

• Strong analytical skills with the ability to interpret data identify trends and make datadriven recommendations.
  
• Excellent communication and interpersonal skills with the ability to effectively collaborate with internal and external stakeholders.
  
• Highly organized with strong project management skills and the ability to manage multiple priorities in a fastpaced environment.
  
• Creative thinker with a passion for innovation and continuous improvement.
  
• Proficiency in CRM systems loyalty platforms and other relevant marketing tools