Dir-Public Relations Marketing

Job Number

Job Category Public Relations & Communications

Location The Ritz-Carlton Bahrain, Building 173, Road 2803, Manama, Bahrain, Bahrain VIEW ON MAP

Schedule Full-Time

Located Remotely? N

Relocation? N

Position Type Management

Job Summary

Responsible for developing and implementing an ongoing media and community relations program to enhance the property's sales and marketing efforts in order to target market and reinforce the company identity. Provides crisis communications assistance to properties. Ensures information to the public and community is displayed correctly and effectively with the best opportunities for providing business. Develops and implements an ongoing, focused media and community relations program.

CANDIDATE PROFILE

Education And Experience

• 2-year degree from an accredited university in Marketing, Business Administration, or related major; 4 years experience in public relations, communications, or related professional area.
  

OR

• 4-year degree from an accredited university in Marketing, Business Administration, or related major; 2 years experience in public relations, communications, or related professional area.
  

CORE WORK ACTIVITIES

Building Brand and Property Awareness to Drive Revenue

• Works collaboratively with local, regional and national resources to build awareness and increase exposure for the property and restaurants.
• Solicits new media outlets and travel media individuals.
• Selects the best opportunities for the property based on market conditions and property needs.
• Uses creative selling abilities to obtain maximum exposure through travel journalists and media outlets.
• Increases awareness within the travel media community as well as coordinating events to gain exposures and grow revenue in the restaurant outlets.
• Maintains website content and updates website with new promotions in order to generate additional revenue.
• Manages the hotel’s social media efforts, if applicable.
• Works with online media outlets to promote the hotel.
• Organizes and conducts all photo shoots for web site content.
• Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.
• Develops brochure and property collateral materials.
• Participates in all property imaging work (e.g., signage).
• Ensures consistent brand and property message is communicated in all public relations and communications efforts.
• Ensures consistency in individual property's voice on all guest touch points and public relations and communications, not only following corporate graphic standards, but also on behalf of the individual property.