Key responsibilities will include:
Strategy Development
Online Advertising
Content Marketing
Search Engine Optimization (SEO): Optimize website content and structure to improve organic
search rankings and drive relevant organic traffic.
Social Media Management: Manage and grow the companys presence on social media platforms
creating and curating engaging content and monitoring social media trends.
Email Marketing: Create and execute email marketing campaigns segmenting the audience and
A/B testing to maximize open and clickthrough rates.
Analytics and Reporting: Monitor and analyze key performance metrics (KPIs) using tools like
Google Analytics and provide regular reports to assess the effectiveness of digital marketing efforts.
Requirements:
12 years of experience in digital marketing.
Proven track record of successful digital marketing campaigns and achieving measurable results.
Experience in managing digital marketing teams (if in a leadership role).
Digital Skills:
Proficiency in digital marketing tools and platforms including Google Ads Meta Ad Manager
LinkedIn Marketing email marketing software and SEO tools.
Good knowledge of SEO best practices and strategies.
Analytical Skills:
Ability to analyze data identify trends and make datadriven decisions to improve digital
marketing performance.
Proficiency in Meta Advertising & Google Analytics or similar analytics tools.
Communication:
Excellent written and verbal communication skills.