Data Scientist SQLPythonR Hybrid - San Bruno CA

Description:

• We are seeking an experienced data science individual contributor to enable deep insights and capabilities to our clients through advanced analytics and machine learning techniques (e.g. predictive modeling segmentation etc)

Responsibilities :

• Perform handson modeling and complex analyses using Python SQL and/or R
• Build and enhance media mix models to connect the impact of marketing tactics and business shortterm and longterm outcomes
• Run optimization and simulation scenarios to help provide the marketing investment and allocation recommendations Marketing leadership and CMO
• Present media mix insights to different levels of senior clients
• Explain complex modeling approaches in simple terms and develop compelling narratives that connect modeling results with business problems
• Partner with crossfunctional team to streamline data science solutions
• Integrate disparate data sources and leverage stateoftheart analytics best practices in order to deliver integrated actionable insights to partners and senior leadership around digital marketing optimization

Minimum Qualifications

• Masters degree in statistics economics operations research engineering or related field
• 6 years of industry experience in data science measurement marketing strategy & analytics
• Strong communication skills to tell a story that provides insight into the business
• Proficient coding skills (SQL/Python/R) and database knowledge
• Extensive experience with predictive modeling algorithms
• Strong project management skills including managing technical resources and multiple priorities & milestones.
• You have a passion for working in a fastpaced agile environment.
• A collaborative mindset and sense of curiosity

Preferred Qualifications

• PhD degree in Statistics Economics Operations Research or related field
• Experienced in building market mix and multitouch attribution models
• Experience with advertising measurement and/or digital marketing analytics
• Experience with advertising technology platforms Ad servers DSPs DMPs etc.
• Advanced programming skills with experience of creating Python modules
• Experience with A/B and Multivariate test design and implementation

REQUIRED

• Marketing mixed model experience.

Minimum Qualifications:

• Marketing mix modeling industry experience
• Extensive experience with predictive modeling algorithms