Senior Trade Marketing Specialist
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Job Description
- Responsible for developing and implementing strategies to promote products or services within the retail or trade, distribution, and e-commerce channel
- Responsible for growing each channel separately
- Responsible for forecasting and analyzing sales per channel
- Set company commercial policy, that serves the company vision and expansion plans
- Analyzing market trends, conducting competitor research, creating promotional materials, and coordinating trade shows or events
- managing relationships with distributors, and managing and evaluating their performance and rebates
- collaborate with sales, marketing, and product teams to drive brand visibility, increase Certainly
Requirements
- Minimum of 3 years experience in trade marketing, product marketing, or related field
- Bachelor's degree in marketing, business, or related field; Master's degree preferred
- Strong strategic planning and analytical skills
- Excellent communication, presentation, and negotiation skills
- Understand market trends and customer segmentation to drive product and marketing campaigns
- Proficiency with marketing automation and analytics platforms
- Up to date with industry developments and news
Employment Type
Full Time
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
