Growth Marketer - Fully Remote

This is a remote position.

• Meet with clients to understand their general marketing strategy and create the website strategy to support this.
  
• Review actual data and insights together with our CRO expert to understand what is actually working for our clients and what should be improved on their website.
  
• Come up with creative ideas leveraging technology and platforms to increase engagement and conversion.
  
• Plan and execute the initiatives with the team; and measure and report on the impact of the initiatives.
  
• Document and create solid best practices and templates of initiatives we can offer to different clients to improve their buyer experience.
  
• Get up to speed with the latest trends platforms and technologies of marketing in B2B tech; and share insights with clients and other stakeholders
  
• Ensure delivery of all of the fancy action plans you ve created by leading experts and working closely with project managers designers and developers.
  
• Work to create and improve delivery and processes of our growth marketing team including project templates checklists delivery process quality checks etc.
  
• Support the account director with client success strategies and potential upsells.
  

Requirements

• Customers metrics increased engagement conversion rates and opportunities for our clients. You ll need to back it up with data and even create case studies.
  
• NPS CSAT and CES metrics where relevant clients will rate the optimization service
  
• Number of initiatives successfully implemented we expect you to do stuff and not just think and plan. Execution is a key part of the job
  
• Profitability or the growth marketing department. Everything we do should be supporting our bottom line.
  
• Revenue of the growth marketing department we expect you to help sell more of our growth marketing services to new and existing clients.
  

• You ve worked as a marketer in tech B2B and actually managed to bring business to the company through digital marketing initiatives; Or
  
• You ve worked at an agency in roles such as CRO / Growth Marketer and directly led initiatives for clients which are focused on tech B2B websites.
  
• You truly know how SEO works and can do your own keyword research and optimization if you need including creating an SEO strategy.
  
• You understand the website optimization process how to find what to optimize and how to come up with good ideas including design improvements SEO and journey optimization.
  
• You re experienced with GA4 Google Dashboard Google Tag Manager and Search console and know how to use these tools to gain insights.
  
• You know how marketing automation works and have hands on experience with HubSpot/Marketo
  
• Bonus points: Experience with SEMRush/6Sense/Chilipiper or similar platforms
  
• Extra bonus points: Understanding of web development processes
  
• Jackpot bonus points: You can bring new clients with you
  

• Run PPC campaigns you should understand the theory to support our clients but we don t do PPC
  
• Write content it s great if you ll know the difference between good and bad content but you won t write content in this job we might ask you to write case study for our own use but those will be edited
  
• Code / Develop / Design anything we have developers & Designers for that (besides maybe creating raw mockups to explain the need)
  

• Based on a website we ll choose we ll expect to see recommendations plan for SEO UX & Conversion optimization
  
• We ll have an exercise based on analytics samples and ask you to find insights
  
• We ll ask a bunch of questions about tools and platforms our clients use to see how proficient you are
  
• We ll ask you to prepare a project plan on Asana for either SEO or CRO process
  
• We ll ask you to explain to us the entire B2B marketing and sales funnel in relation to digital marketing